10 Questions with Matt Martin, Founder and Head of Operations at myFanPark
Matt Martin has over 15 years of experience in the sales and marketing industries. His intuitive approach allows him to develop close relationships with both employees and customers creating a safe creative space for all. There are no “dumb” ideas, he creates room for learning and growth. It is a true joy to work with him on a day to day basis...and he let me ask him questions for this blog! Please enjoy my 10 questions with Matt Martin, a Founder and the Head of Operations at myFanPark.
1. You were a founder of the original Starsona, how did that come about? The initial seedling of that idea originated in 2017 with our cofounder, Randy Kessler who represents a number of well-known clients. Whenever he was out in public with them, he observed this ongoing pattern where fans would persistently come up and ask his clients to record a video wishing their their relative or friend a Happy Birthday. This sparked the idea that anyone should be able to get something like a selfie video, not just those who happen to cross paths with a celebrity. He also thought it would be a great way for his clients to generate additional revenue streams, and they’d be more inclined to do a video if they were getting paid for their time. Long story short, Starsona was born. 2. What's your favorite thing about the myFanPark model? The great thing about myFanPark is that we’re the conduit for incredible experiences between talent and their avid fans helping them to harness their brand and supercharge their fan engagement. We connect people through pure joy enabling the famous and influential to uplift, inspire and delight their fans with unique, personalized interactions. 3. Who are some of your favorite myFanPark talents? Some of my favorite talents (for varying reasons) include the talented McKenzie Westmore, Game of Thrones alum Miltos Yerolemou, and NFL Hall of Famer Terrell Owens.
4. Why is it so important for fans and stars to connect? The fan to talent relationship is an interesting one. The importance of a meaningful connection is to foster an environment where our talent are empowered to do what they do best which is create amazing content and engage with their fans. Allowing talent to create anything and everything on their own terms amplifies not only creative freedom and control but also an enthusiastic commitment to their respective craft. And that’s a win-win for both the talent as well as the fans they’re connecting with. 5. What's your favorite request you've seen on myFanPark? One of the most interesting and fun experiences on myFanPark comes from Miltos Yerolemou who offers a video lesson of his water dance sword workshop as his character from Game of Thrones. Not only is this very much unique, but it provides a personalized connection especially during a time when social distancing has become the norm. Fun Questions! 6. Go to karaoke song? I’m Still Standing by Elton John. Audience participation definitely helps drown out what I lack in vocal talent and ability.
7. If you could get one star on myFanPark who would it be? I would love for Jo Koy to join the myFanPark community. I feel he would be perfectly suited for the platform and could offer some pretty amazing experiences. His possibilities would be limitless and would bring so much joy to his fans. 8. Who would you cast to play you in a movie? I’d have to go with Robert Downey Jr. He’s so versatile and has such great depth; which in a sense, is a lot like me (obviously in my humble opinion). Did you ever see Chaplin?!!?!! 9. Do you sing in the shower? I have a terrible voice which would only sound worse with the acoustics in the shower. Shower time is usually dedicated thinking time for me. 10. If you could have any superpower, what would it be and why? Patience! It’s very easy to forget that there are some things within our control, and other things not so much. Patience (especially when it comes to people and business) helps to ground us, take a pause, and reflect which ultimately leads to better decisions-making.